Tuesday, December 2, 2008

Gender Today

During the 1990s and into the new century gender roles on television became increasingly equal and non stereotyped however the leading roles were still playedby males.

examples of women character roles
. Sex in the city- four main characters female comparing female experiences in there life.
.Buffy the Vampire slayer- Main character playing a stereotypical male view, which includes fighting and voilence.

Maggie Humm- Films either stereotype women as "Good Mothers" or "Bad Hysterical careerists".

Michael Thomson- "By all means be feisty, but never forget to be feminine".

Charlies Angels(2000)- Barrymore, Diaz and Lui represent redhead, blonde and brunet respectively or as David Poland pointed out and said, as "Tits", "Ass" and "Hair"?

Prime-Time T.V shows presented women as single, young, independent and free from family and work place pressures

Programmes such as Friends have showed equal roles amongst the characters ass both genders play equal roles in the seriies, also the womens representations are shown in a diffeerent way, they are shown as inependent women howver in many scenarios in the series they have been shown to still be needeing a male charater.

1992-1993, 18% of women were major characters, two thirds of these played domestic situation comedies. 1995-1996, 43% of major characters were female.

1992-1993, 3% of women were represented as housewives as their main occupation. 8% of women were shown as the 'homemakers'.

1995-1996, roles of women and men in conversations on screen, recording the degree of control they exerted over dialogue, it was found that on a character-by-character basis, females and males were equal.

1992-1993 study found that 'the women on prime time TV in the early 1990s was young, single, independent, and free from family and work place pressures' (Elasmar, Hasegawa and Brian 1999: 33

A study by psychologists, Muncer, Campbell, Jervis and Lewis (2001), respond to the growing concern of the Media term "Ladettes", these are women who are assertive with an aggressive attitude which are usually associated with "Lads". The study talks about whether "girls power" leads to "girl violence

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